Peru

Hello Coffee Crew,

Happy New Year!  2009 has been a challenging one and 2010 is predicted to be more optimistic nationally.  If you are a country music fan, you may have heard the song with a line “if you’re going through hell, don’t let Satan catch you”.  I am always thinking about ideas to help us all in business, and this line reinforces to me the importance of determined optimism in life.

My coffee cup is filled with Peru this morning.  I choose these beans when I just want an easy to drink coffee that is mild,  with medium body, and cane sugar sweetness.  Fabulous with a touch of hazelnut syrup for a nutty taste.  Yum, yum…

Reaping & Sowing…  We have all heard this concept.  We reap what we sow.  Our marketing efforts are rewarded directly in our cash register.  Let’s not forget all our ideas  and strategies:

Passing out coupons for tips and thank yous – My hair stylist loves coffee for her tip and my chiropractor trades adjustments for coffee

Online coupons

Email newsletters to customers

Flyers

Direct marketing to local businesses

Partnering with local businesses and organizations on projects

The key to budgeting and financial strategy is making sure your short-term plans support your long-term goals.  Now is the time to evaluate our plans and goals for 2010.

Trivia:

Coffee – People who drank 3 -5 cups of filtered coffee each day reduced their risk of dementia and Alzheimer’s by 65%, according to results from a Finnish/Swedish study of more than 1400 people over 20 years by the University of Kuopio and published in the Journal of Alzheimer’s Disease.

Tea – Place a chilled brewed chamomile tea bag on your eyes until it reaches room temperature to reduce inflammation.  This will constrict the capillaries around your eyes, making circles and bags appear less dark.

Drink of the Week:

Elvis Special – Banana, Hazelnut, and a touch of cinnamon  Let’s celebrate Elvis’ 75^th birthday on January 8!

Make it a great week!

Peggy Sue Ennenga